It is a truth universally acknowledged by now that glasses are more than just a helpful utensil for those in need. At Willems Eyewear, we perfect and push the boundaries of voguish and a bit flamboyant eyewear that unites technical perfection, fashionable exterior and zeitgeist. Our brand-new Phoenix models reflect these attributes and embody the call of the wild in their striking design.
By unearthing the archetypical aviator, biker and explorer glasses, we pay homage to some of the most iconic designs of the 20th century, yet interpreting them in a state of the art way. The urban smell of adventure, of freedom and of new horizons is mirrored in these glasses, a means of escapism in the concrete jungle. Just like the proverbial phoenix rising from the ashes of a bygone and forgotten age, the Phoenix models bring back swagger, style and flair to the stage and interpret them strikingly new.
After the collaboration between Willems Eyewear and the iconic Scottish brand Aeroleather – well known for maybe the most authentic aviator glasses and leather jackets – Willems is taking things one step further, leaving their mark on what are certainly some of the most influential and inspiring pieces of eyewear latest created. Three different models for three different characters, each in their very own way drawn to the unknown, to the wild, to the nostalgia of a time long gone.
B-6, the classic aviator model, boasts a rectangle-shaped metal frame made of thin stainless steel, is galvanized in gun with sideshields made of acetate in black matt. This makeover of the pop culture icon gives rebirth to one of the earliest sunglasses ever, thus continuing the legend of this brand.
B-7, the explorer model, takes the thrill of a voyage across the Arctic back to the city streets. The smell of fresh snow and ice, the feeling of untouched nature and vast streams is what inspired this extraordinary piece of eyewear. It sports a round metal frame made of thin stainless steel and sideshields made of acetate.
And then there is the Grizzly. A style legend, shaped by the infinite freedom of a long and winding road. The Grizzly takes you straight back to the fifties when cafe racers took to the streets to the sound of classic Rock and Roll.
– Nothing like a pair of glasses whispering “The world lies ahead. What are you waiting for?”